How much does a rose cost? Latest Market and Purchase Guide for 2024
As Valentine's Day and Chinese Valentine's Day approach, rose prices have once again become the focus of consumers' attention. This article will combine popular topics and data analysis across the entire network for the past 10 days to reveal the current rose market price trend, influencing factors and purchasing suggestions.
1. Comparison of rose prices in major cities across the country in 2024
| City | Red rose (single) | White rose (single) | Blue rose (single) | Wholesale price (starting from 20 units) |
|---|---|---|---|---|
| Beijing | RMB 8-15 | RMB 10-18 | RMB 12-25 | 5-8 yuan per purchase |
| Shanghai | RMB 7-14 | RMB 9-16 | RMB 11-22 | 4.5-7 yuan per purchase |
| Guangzhou | RMB 6-12 | RMB 8-14 | RMB 10-20 | 3.5-6 yuan per purchase |
| Chengdu | RMB 5-10 | RMB 7-12 | RMB 9-18 | 3-5 yuan per purchase |
| Kunming | RMB 3-8 | RMB 5-10 | RMB 7-15 | 1.5-4 yuan per purchase |
2. The core factors affecting rose price
1.Seasonal fluctuations: Prices generally rose by 30-50% before and after the festival, and during Valentine's Day on February 14, a single red rose in some cities exceeded 20 yuan.
2.Variety differences: The price of imported Ecuadorian roses can reach 30-80 yuan, 3-5 times that of domestic roses; the price of the new variety "Crushed Ice Blue" has increased by 40% recently.
3.Logistics Cost: Cold chain transportation increases the cost of roses from other places by 15-25%, and direct delivery in Yunnan can save 20% of the cost.
4.Packaging premium: The price of gift box roses is 50-120% higher than that of a single piece, and the price of a single piece of internet celebrity "giant rose" (15cm in diameter) exceeds 100 yuan.
3. Popular rose shopping trends across the Internet
| platform | Hot categories | Average price | Top 3 sales |
|---|---|---|---|
| Taobao | The Rose of Eternal Life | RMB 39-299 | Starry sky rose gift box, soap roses, fresh flowers bouquet |
| JD.com | Flower Express | RMB 158-588 | 99 red roses, mixed-match bouquets, rose baskets |
| Pinduoduo | Simulated flowers | RMB 9.9-59 | Foam roses, LED string flowers, plastic bouquets |
| Tik Tok | Bouquet of internet celebrities | RMB 88-520 | Strawberry bouquet, banknote roses, snack flower box |
4. Save money and spending strategies
1.Book in advance: You can enjoy early bird price when placing an order 7 days before the festival, saving an average of 25%.
2.Determine the origin: Choose a direct delivery store in Yunnan, with the same quality price of 30-40%.
3.Combination Purchase: Mixed and matched bouquets are 20-35% cheaper than pure roses, and the daisy + rose combination has increased by 57% recently.
4.Focus on alternatives: The price of flowers such as carnations and starry sky is stable, and a single branch is only 2-5 yuan.
5. Industry experts forecast
According to data from the China Flower Association, the rose planting area in 2024 increased by 12% compared with last year, but due to extreme weather, the output of high-quality roses may drop by 8-10%. Expected to be in the next month:
- The price of ordinary red roses will be maintained in the range of 6-12 yuan
- Prices of special varieties (such as rainbow roses) may rise by 15-20%
- Online orders will account for more than 65%, among which instant delivery orders will grow the fastest
Consumers can obtain higher cost-effectiveness by comparing prices on multiple platforms, choosing non-festive periods to purchase, and paying attention to live broadcast room discounts. Remember, expressing love is not about how much it costs, but about sincere heart.
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