How do individuals open a WeChat public account?

How do individuals open a WeChat public account?

In recent years, WeChat public accounts have become an important platform for individuals and companies to showcase themselves and spread information. Whether you are sharing your life, promoting your brand, or publishing professional content, opening a WeChat public account is a good choice. This article will introduce in detail how to open a WeChat public account, and attach the hot topics and hot content in the past 10 days to help you get started quickly.

1. Hot topics and content in the past 10 days

The following are the hot topics and hot content that have attracted much attention across the Internet in the past 10 days for your reference:

2. Steps for individuals to open a WeChat public account

Opening a WeChat official account is not complicated, just follow the steps below:

1. Preparation

Before opening a public account, you need to prepare the following materials:

• a valid email address
• Personal ID card (for real-name authentication)
• Mobile phone number (used to bind account)

2. Register a WeChat official account

The steps are as follows:

1. Visit the official website of the WeChat public platform and click "Register Now".
2. Select the account type as "Subscription Account" (individuals can only open a subscription account).
3. Fill in your email address, set a password, and complete email verification.
4. Select a region (Mainland China or other regions) and confirm the account type.
5. Fill in basic personal information, including name, ID number, etc., to complete real-name authentication.
6. Set the official account name, profile and avatar (once the name is determined, the number of modifications is limited, so choose carefully).

3. Basic settings of public account

After registration is completed, it is recommended to make the following basic settings:

• Automatic reply:Set keyword replies or welcome messages to improve user experience.
• Menu bar:Customize the menu to facilitate users to quickly find important content.
• Content planning:Determine the positioning and content direction of the public account, such as technology, life, education, etc.

4. Publish your first article

Once you're set up, you can start publishing content:

1. Click "New Group Message" and select "Graphic Message".
2. Edit the article title, text, and insert pictures or videos.
3. After the preview is correct, click "Publish".

3. Tips for operating public accounts

If you want to grow your official account quickly, you can refer to the following tips:

• Content quality:Stay original and practical to attract users' attention.
• Interactive communication:Actively reply to messages to enhance fan stickiness.
• Regular updates:Maintain a stable update frequency to avoid user churn.
• Promotion channels:Expand influence through channels such as friend circles and communities.

Summary

Opening a WeChat official account is a simple but requires continuous investment. From registration to content publishing, every step needs to be taken seriously. Combined with recent hot topics, you can choose a field that suits you and create a unique public account. I hope this article can help you start your public account operation journey smoothly!